domain.pay

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.PAY domain

app.pay

Premium · Available

Open to everyone

Pre-order — be first in line

from $7,000 + $7,000/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Trademark fast-track (priority window closed)

Trademark holders could register inside the .PAY priority window ahead of general availability. The window has closed — pre-ordering is the remaining route.

I have a TMCH SMD file

from $7,000 + $7,000/yr renewal

You brought the SMD — we handled the registrar submission during the priority window. Retired when the window closed.

Priority window closed July 20, 2026.

I don't have TMCH/SMD yet

from $9,500 + $7,000/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling — offered while the window was open. Retired when the window closed.

Priority window closed July 20, 2026.

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Frequently asked questions about app.pay

Can a reserved .PAY name become available later when choosing cloud.pay?

The .PAY registry may reserve, block, withhold or later release certain names under its policies. Check your exact label at domain.pay: https://domain.pay/domains. If the name is unavailable, choose an alternative from the catalog or search another label.

Should I pay for VIP if app.pay has low competition?

If app.pay appears to have little contention, VIP priority handling is optional and mainly useful when timing is tight at the drop. You can still secure app.pay at the $100 standard or premium app rate without it. Weigh the options at https://domain.pay/pricing.

What should trademark counsel do before July 20, 2026 for .PAY for online checkout?

Trademark owners should act before the July 20, 2026 .PAY priority deadline. domain.pay also notes that TMCH support should begin earlier, by July 10, 2026. Check your label and start here: https://domain.pay/register. Late action may push you into later phases.

How do I prepare to register app.pay during sunrise?

To register app.pay in sunrise, validate your trademark with the TMCH and obtain your SMD file, then have domain.pay submit the request during the phase. Starting early avoids a last-minute rush. Begin preparation at https://domain.pay/register.

Is a payment gateway business eligible for .PAY in the LRP for fraud prevention?

An ecommerce or gateway business using a payment processor may be closer to the LRP1 eligibility concept, but the registry rules still control. Start at domain.pay to choose the correct path and verify current requirements: https://domain.pay/register. Separate licensing issues remain legal questions.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.