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apps.pay

Premium · Available

Trademark fast-track (priority window closed)

Trademark holders could register inside the .PAY priority window ahead of general availability. The window has closed — pre-ordering is the remaining route.

I have a TMCH SMD file

from $3,500 + $3,500/yr renewal

You brought the SMD — we handled the registrar submission during the priority window. Retired when the window closed.

Priority window closed July 20, 2026.

I don't have TMCH/SMD yet

from $6,000 + $3,500/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling — offered while the window was open. Retired when the window closed.

Priority window closed July 20, 2026.

Frequently asked questions about apps.pay

For online checkout, how do I register donate.pay if it matches my trademark?

Trademark owners can register matching .PAY names during the priority/Sunrise path if they meet TMCH/SMD and identical-match rules. Start at domain.pay: https://domain.pay/register. If you are not a trademark holder, use the pre-order path for broader access instead.

Why is apps.pay priced higher than the standard $100?

If apps.pay costs more than the $100 standard rate, the registry has likely classified apps as a premium name. Amazon Registry Services, the operator of .PAY, sets premium tiers per label, and those fees recur at renewal. Check the exact tier for apps.pay at https://domain.pay/pricing.

Can I pre-register a .PAY name without a trademark when choosing secure.pay?

Yes. If you do not have a matching trademark, use domain.pay to pre-order a first-day registration attempt for broader availability: https://domain.pay/register. A pre-order is not a guarantee; the name may become unavailable, premium, reserved or blocked before submission.

What does it mean to pre-order apps.pay before it launches?

Pre-ordering apps.pay reserves your place in line to register the name when the .PAY namespace opens it for general availability. The .PAY registry is operated by Amazon Registry Services, and a standard pre-order for apps.pay is listed at $100. Start at https://domain.pay/register to place your request.

For point-of-sale payments, do I need a financial license to register a .PAY domain during LRP1?

The .PAY LRP policy does not make owning a domain a financial license. LRP1 eligibility is tied to conducting online payment transactions through an approved Payment Service Provider or third-party payment processor and payment-related use. Use domain.pay for the domain path: https://domain.pay/register; ask counsel about licensing.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.