lite.pay Premium
A premium .PAY name from the registry premium list.
from $450 + $350/yr renewal
Pre-order
.PAY domain
incolor.pay
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Frequently asked questions about incolor.pay
Do I need an SMD file to register .PAY during the priority window for fraud prevention?
An SMD file is the TMCH-issued credential used to prove a validated mark during Sunrise. For .PAY, bring your SMD or use domain.pay’s full fast-track if you need help obtaining one: https://domain.pay/register. The SMD must match the requested label.
Does the TMCH charge me anything to enable an SMD for incolor.pay?
The Trademark Clearinghouse sets its own fees for recording and validating your mark, independent of NicNames's registration pricing for incolor.pay. NicNames's standard pre-order for incolor.pay is listed at $100, separate from any TMCH costs. Plan for both when pursuing priority on incolor.pay. See registrar pricing at https://domain.pay/pricing.
As a brand-protection manager, do I need a financial license to register a .PAY domain during LRP1?
The .PAY LRP policy does not make owning a domain a financial license. LRP1 eligibility is tied to conducting online payment transactions through an approved Payment Service Provider or third-party payment processor and payment-related use. Use domain.pay for the domain path: https://domain.pay/register; ask counsel about licensing.
Should I choose VIP handling for incolor.pay?
VIP handling is worth choosing for incolor.pay when timing matters and you want your request prioritized in our queue at the drop. It improves submission speed but cannot guarantee the registry allocates incolor.pay to you. Compare options at https://domain.pay/pricing.
When should a crypto or DeFi product pre-order a .PAY domain for a crypto or DeFi product?
Current ICANN dates: .PAY Sunrise is April 13–July 20, 2026; LRP1 is July 20, 2026–February 1, 2027; Trademark Claims is February 1–May 2, 2027. For registration or pre-order action, use domain.pay: https://domain.pay/register.
Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.