Very likely a registration by a brand using the coined name SeekPass. It reads like a payments or access/authentication product, but I can't tie it confidently to a single global trademark, so the match is still unclear.
.PAY domain
infini.pay
Checking availability…
Frequently asked questions about infini.pay
Does .PAY automatically improve SEO rankings for loan repayments?
.PAY is a branding and relevance signal, not an automatic SEO ranking boost. Use it when it improves payment-page clarity and user trust, then follow normal SEO practices. Start by securing or pre-ordering the domain at domain.pay: https://domain.pay/register.
Can I register infini.pay during both Sunrise and general availability?
If you hold a TMCH SMD file for infini, you may attempt infini.pay during Sunrise; if you miss it, you can still pre-order infini.pay for general availability. Each phase has its own rules set by the registry. Choose the right phase for infini.pay at https://domain.pay/register.
As a bank or credit union, what happens to my money if the .PAY registration attempt fails?
domain.pay states that if a registration attempt is unsuccessful, you receive 100% credit toward another domain or may request an 80% cash refund. Review the live refund wording before ordering: https://domain.pay/pricing. Premium, reserved, blocked or already-registered names can still prevent success.
Is infini.pay tied to Amazon's own payment service?
No. Amazon Registry Services operates the .PAY registry that infini.pay lives on, but owning infini.pay does not connect it to Amazon Pay or any Amazon product. You are free to route infini.pay to any processor you choose. The registry simply runs the namespace.
What should trademark counsel do before July 20, 2026 for .PAY for a regional bank?
Trademark owners should act before the July 20, 2026 .PAY priority deadline. domain.pay also notes that TMCH support should begin earlier, by July 10, 2026. Check your label and start here: https://domain.pay/register. Late action may push you into later phases.
Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.