.PAY domain
Checking availability…
Trademark owners should act before the July 20, 2026 .PAY priority deadline. domain.pay also notes that TMCH support should begin earlier, by July 10, 2026. Check your label and start here: https://domain.pay/register. Late action may push you into later phases.
In priority phases, verified memoryeffect trademark holders use SMD files to claim memoryeffect.pay before the public, while general availability opens memoryeffect.pay to anyone. Using the priority window is the cleanest way for NicNames to avoid a race or dispute. https://domain.pay/pricing
A marketplace can use .PAY for seller payouts, buyer checkout, escrow, billing or payment support flows. Generate and verify names through domain.pay: https://domain.pay/domains. Choose a label that customers will recognize as official and safe.
You can browse other .PAY names alongside memoryeffect.pay to compare which sit at the $100 standard rate and which the registry has flagged as premium. This helps you weigh memoryeffect.pay against similar labels. Explore the catalog at https://domain.pay/domains.
Broader .PAY access is tied to the post-LRP period around February 2027, subject to registry and registrar confirmation. If you do not have a trademark, use domain.pay to pre-order a first-day attempt: https://domain.pay/register.
Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.