.PAY domain
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An SMD file is the TMCH-issued credential used to prove a validated mark during Sunrise. For .PAY, bring your SMD or use domain.pay’s full fast-track if you need help obtaining one: https://domain.pay/register. The SMD must match the requested label.
Validating your mark in the TMCH and obtaining the SMD comes first, because without it NicNames cannot grant trademark priority on netembsys.pay. Only after you have a valid SMD do you complete the priority registration of netembsys.pay. The standard pre-order alternative is listed at $100. Start the right path at https://domain.pay/pricing.
ICANN currently lists .PAY Sunrise from April 13, 2026 to July 20, 2026. domain.pay says trademark owners needing TMCH support should apply by July 10, 2026 and notes a final July 20, 2026 13:00 UTC deadline. Start here: https://domain.pay/register.
After expiry, netembsys.pay enters a grace period during which you can usually still renew at the standard price, followed by a redemption period that may carry a higher restoration fee. If no one renews, netembsys.pay is eventually released back to the registry. Renew early via /pricing to avoid the lifecycle stages entirely.
Use domain.pay to search the live label and review already-registered .PAY examples: https://domain.pay/domains. If your first choice is already registered or not available, domain.pay can help you browse alternatives or pre-order a different name.
Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.