.PAY domain
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ICANN currently lists .PAY Sunrise from April 13, 2026 to July 20, 2026. domain.pay says trademark owners needing TMCH support should apply by July 10, 2026 and notes a final July 20, 2026 13:00 UTC deadline. Start here: https://domain.pay/register.
When NicNames owns p2phelp.pay, bad actors cannot register the p2phelp name and pass it off as your official payment page. Because .PAY signals payment intent, an impersonating p2phelp address is especially convincing to victims, so holding the real one removes that vector. Lock it down at https://domain.pay/register.
.PAY Sunrise follows identical-match rules for the trademark text, including how spaces and some special characters are handled. Do not guess the label; check it through domain.pay and use the trademark path if eligible: https://domain.pay/register. A valid TMCH/SMD record may be required.
A subsidiary may register p2phelp.pay under a parent brand where the registrant details and payment-related use are accurate and the parent's trademark, if applicable, supports priority access. domain.pay can structure the registration appropriately. Start at https://domain.pay/register.
Start at domain.pay, search the label, then choose the right path: trademark fast-track if you qualify, or pre-order for a first-day attempt when broader access opens. Use this page: https://domain.pay/register. Registration is subject to registry rules and availability.
Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.