.PAY domain
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Trademark owners can register matching .PAY names during the priority/Sunrise path if they meet TMCH/SMD and identical-match rules. Start at domain.pay: https://domain.pay/register. If you are not a trademark holder, use the pre-order path for broader access instead.
Yes. If you own a trademark recorded in the TMCH with a valid SMD file, domain.pay can register stark-store.pay for you during the sunrise phase, ahead of general availability. This is the safest route for brand owners. Read more at https://domain.pay/register.
.PAY Sunrise follows identical-match rules for the trademark text, including how spaces and some special characters are handled. Do not guess the label; check it through domain.pay and use the trademark path if eligible: https://domain.pay/register. A valid TMCH/SMD record may be required.
Yes, stark-store.pay resolves through the standard DNS just like any .com or .org address. You can point stark-store.pay at a website, a payment processor, or a redirect, and browsers treat it normally. The only difference is the payments-focused .PAY suffix.
During LRP1, .PAY eligibility is limited to registrants that conduct payment transactions online using an approved Payment Service Provider or third-party payment processor, with payment-related use. For registration help, use domain.pay: https://domain.pay/register. Separate financial licensing depends on your activity and jurisdiction.
Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.